Inside Story on a $1.5 Billion Capital Campaign (part 1 of a series)

Inside Story on a $1.5 Billion Capital Campaign (part 1 of a series)

By Tom Wilson Major Gifts Guru

At the 2009 AHP (Association of Healthcare Professionals) International conference in San Francisco I got the change to hear David Woodruff,

Executive Director and COO for Development for Massachusetts General Hospital provide an insiders progress report on their $1.5 Billion Capital Campaign. Please note this is not the official goal of the campaign but rather a working target. They plan to go public in 2010 and are still calibrating the final target amount.

Mr. Woodruff provided insights on they have gotten to this stage of campaigning. Campaign counting started 10/1/05. They hope to reach their goal by the end of 2013. They track progress quarterly. Their fiscal year end is 9/30 and they project final FY 2009 results at $235 Million bringing the campaign to $824 Million.

Massachusetts General Hospital has 23,000 employees and is the largest Medical Center in Boston. Woodruff noted that Massachusetts General Hospital (MGH) will be 200 years old in 2011. The bicentennial became the driver for the campaign. As they celebrated 200 years of history they knew they had to tell the vision for what was going to happen in the next century, the 3^rd century at MGH.

They started with a one page summary of their 200 year history which showed tremendous acceleration of clinical and research excellence in the last 60 years.

This post is part of a series. To read the other posts in the series, please click the links below:

• Inside Story on a $1.5 Billion Capital Campaign (part 2 of a series)
• Inside Story on a $1.5 Billion Capital Campaign (part 3 of a series)
• Inside Story on a $1.5 Billion Capital Campaign (part 4 of a series)

Permanent Link: Inside Story on a $1.5 Billion Capital Campaign (part 1 of a series)

http://majorgiftsguru.com/2009/10/inside-story-on-15-billion-capital.html