Grateful patient hospital fundraising idea

Grateful Patient Hospital Fundraising Idea

By Tom Wilson Major Gifts Guru

Foundation volunteer board members are great. They have cool ideas from their lives and businesses that we can all use.

At a recent board retreat one volunteer, who runs a rehabilitation center and several assisted living facilities, asked if we were giving our campaign movie out to all patients going home from the hospital? We said no, why?

She noted that a year or two ago they started sending their assisted living video home with all rehabilitation patients who were released. It only costs them a dollar a copy. Many people going home don't have a busy schedule as they still need to recover. She asked: "Why not do this for our campaign video?"

She said they also debated on whether or not to send a copy home several times a year if a patient is in and out of their facility. They decided why not. What was there to lose?

Empower your volunteers to brainstorm and share their knowledge and wisdom for your major gifts program.

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